Online has emerged as one of the best places to sell art work. Every day there are thousands of new clients who search online pages for new and unique art materials. Many artists have adopted online platforms as their place for advertising and selling their art work. Selling and purchasing online is also cheaper and easier to access for both artists and clients compared to the tradition methods of selling arts works in exhibitions. Four of the best sites to include Amazon, eEbay DeviantARTS, Etsy,500px, Zazzle, CafePress and Redbubble.
Choosing the right online platform
The type and location of the art materials influence the best platform in order to sell art work online. An individual interested in selling artwork should do a thorough research before choosing where to showcase and advertise their work. For upcoming artists, established art galleries can be the best place as their work is likely to get noticed by clients as they search other artwork materials. For established artists, starting a personal blog may be advisable as clients will search specifically for a certain art work and they are going to land into your blog.
Advertising and promoting artwork online
Online platforms are now full of thousands of art pieces and many more are added every day. Therefore, for artists to sell their pieces, they must have original and creative artwork that interests and attracts customers. The way an artist organizes his blog will determine how the clients will respond to his advertising. Badly organized blogs or lack of proper presentation of the art work online may discourage customers. Art work should be neatly arranged, well displayed and proper presentation done online in order to attract potential customers. Artist can also use Google advertising sites for their work to be included in various sites that allow pop up adverts.